Who We Are

Born and raised near the ocean in California, Chelsea Coltman finds peace and clarity in the sea—an inspiration that led to the creation of Mare Blu Consulting. The name Mare Blu (meaning “the blue sea” in Italian) reflects the vastness, depth, and resilience of the ocean—qualities mirrored in great leadership, thriving organizational cultures, and powerful brand experiences: clarity, adaptability, and an unwavering sense of purpose.

Mare Blu was founded on a deep belief in the transformative power of leadership and brand strategy to shape organizations and connect with people. Chelsea’s journey—shaped by witnessing both effective and toxic leadership—reinforced the importance of balancing care for others with self-care. Her experiences with burnout and renewal fueled a passion to help leaders and brands navigate challenges with intention, build sustainable strategies, and cultivate people-centered cultures that drive both internal success and external engagement.

Just as the ocean restores and rejuvenates, Mare Blu Consulting brings clarity, connection, and growth to leadership development, brand strategy, and experiential marketing. We partner with organizations not only to build strong internal cultures but also to create meaningful consumer experiences, elevate brand storytelling, and foster engagement that drives loyalty and impact.

By embracing the ocean’s lessons of balance, flow, and adaptability, Mare Blu helps leaders, teams, organizations, and brands navigate the ebb and flow of challenges with courage and intention. Through this philosophy, we create spaces where organizations can reconnect with their core values, heal from burnout, and design sustainable strategies for leadership and brand success—making waves of positive change, one organization at a time.

About Me | Chelsea Coltman, M.S.

Hi!! I’m Chelsea Coltman, and I’ve built my career on the belief that leadership isn’t just about strategy—it’s about people, purpose, and impact. With a background in Industrial-Organizational Psychology, leadership development, brand strategy, and experiential marketing, I specialize in helping businesses develop strong leaders, foster thriving workplace cultures, and create meaningful connections with both employees and consumers.

Over the past 15 years, I’ve worked across industries, from hospitality and retail to luxury brands and experiential marketing, helping organizations optimize their operations, develop leadership pipelines, and craft brand experiences that truly resonate. My expertise spans organizational development, culture transformation, leadership training, and consumer engagement strategies—all designed to build brands and businesses that thrive from the inside out.

As the founder of Mare Blu Consulting, I take a people-centered, purpose-driven, and results-focused approach to every project. Whether I’m guiding a leadership team, designing a talent development strategy, or curating an unforgettable brand activation, my goal is always the same: to elevate people, strengthen brands, and create lasting impact.